terraHORSCH - More than just machinery

HORSCH customer magazine

Issue 23-2021
Identify opportunities Strike new paths Mobile and efficient The HORSCH Taro line Closing cycles Sustainability due to new methods Individual plant detection Theo Leeb about camera-based crop care

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Special edition Innovations 2022
Various INNOVATIONS Improve the tried and tested – Develop something new Update for a successful product Modifications on the Pronto 3-6 DC The whole range Technology for hybrid farming HORSCH Leeb CS Well-proven technology with 3-point linkage

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Issue 22-2021
Shaping the future With the world in mind Tested and approved The Maestro SX A new spirit Vodka production in France HORSCH Live A unique kind of seminar

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Issue 21 21-2020
Thinking ahead sustainably Ideas for the future Innovations for wear parts The original pays off The choice of reason Weed management with the hoe Redesign to regenerate In balance with the environment

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Issue 20-2020
Regenerative Farming Looking ahead and rethinking Help from nature Biological auxiliaries in farming Becoming a full liner Further developments in the plant protection sector Transition to soil health A meeting in the middle

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Issue 19-2019
Learning from each other Ready for the future On a knife‘s edge The new double knife roller Cultro TC A double plus Theo Leeb about the new tandem sprayer Field Days in La Lucine Use the experiences gained

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Name	Purpose	Lifetime	Type	Provider
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be_typo_user	Used to identify a backend session when a backend user logs into the TYPO3 backend or frontend.	1 session	HTTP	TYPO3
mtm_cookie_consent	Saves your consent to use matomo tracking.	1 session	HTTP	TYPO3

Name	Purpose	Lifetime	Type	Provider
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ANID	Marketing Used to play out advertisements.	10 years		Google
_fbc	Marketing / Tracking Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.	3 months		Google Tag Manager / Facebook
datr	Marketing / Tracking Identify the web browser used to connect to Facebook, regardless of the logged-in user. This cookie plays a key role in Facebook's security and integrity features.	2 years		Google Tag Manager / Facebook
fr	Marketing / Tracking Provides information to Facebook to associate functionality of Social Plugin. Send information to Facebook regardless if you are a member or you have logged on the social network.	3 months	HTML	Google Tag Manager / Facebook
sb	Marketing / Tracking Provides information to Facebook to associate functionality of Social Plugin. Send information to Facebook regardless if you are a member or you have logged on the social network.	3 months	HTML	Google Tag Manager / Facebook
_fbp	Marketing / Tracking Used by Facebook to display a range of advertising products, for example real-time bids from third party advertisers.	7 days	Pixel	Google Tag Manager / Facebook
_gcl_au	Marketing / Tracking Used by Google AdSense to experience the efficiency of advertising on websites that use their services.	1 day	HTML	Google Tag Manager / Google Ad
RUL	Marketing / Tracking Used by DoubleClick to determine whether website advertisement has been properly displayed	1 year		Google DoubleClick
IDE	Marketing / Tracking Contains a randomly generated user ID. Using this ID, Google can recognise the user across different websites and display personalised advertising.	1 year		Google DoubleClick
__adroll_fpc	Marketing / Tracking Used to identify the visitor across visits and devices. This allows the website to present the visitor with relevant advertisement	1 session	HTTP	Adroll
NID	Marketing / Tracking Google cookies store information about user settings and information for Google Services.	6 months		Google Ads Optimazation
__Secure-3PAPISID	Marketing / Functional Used by for targeting purposes to profile the interests of the website visitor and display relevant and personalised Google advertising.	2 years		Google
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__Secure-3PSIDCC	Marketing / Functional Used by YouTube / Google for targeting purposes to profile the interests of the website visitor and display relevant and personalised Google advertising.	1 year		YouTube / Google
CONSENT	Functional Store cookie settings.	10 years		Google / YouTube
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MYSAPSSO2	Used by for targeting purposes to profile the interests of the website visitor and display relevant and personalised Google advertising.	1 session		SAP

Name	Purpose	Lifetime	Type	Provider
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_ga_XXXXXXXXXX	Statistics Contains a unique identifier used by Google Analytics 4 to determine that two distinct hits belong to the same user across browsing sessions.	2 years	HTML	Google Analytics
_gid	Statistics Functionality to count and track pageviews.	1 day	HTML	Google Analytics
1P_JAR	Statistics Used by Google to display personalised advertising on Google websites based on current search queries and previous interactions.	1 month		Google
_hjAbsoluteSessionInProgress	Statistics This cookie is used to detect the first pageview session of a user. This is a True/False flag set by the cookie.	30 minutes		Hotjar
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_hjid	Statistics Hotjar cookie that is set when the customer first lands on a page with the Hotjar script. It is used to persist the Hotjar User ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.	365 days		Hotjar
_hjIncludedInPageviewSample	Statistics This cookie is set to let Hotjar know whether that user is included in the data sampling defined by your site's pageview limit.	30 minutes		Hotjar
_hjIncludedInSessionSample	Statistics This cookie is set to let Hotjar know whether that user is included in the data sampling defined by your site's daily session limit.	30 minutes		Hotjar
_pk_id	Statistics Used to store a few details about the user such as the unique visitor ID.	13 months		Matomo
_pk_ses	Statistics Short lived cookie used to temporarily store data for the visit.	90 minutes		Matomo

Name	Purpose	Lifetime	Type	Provider
_dc_gtm_UA-44853388-1	Used by Google Analytics to throttle request rate	1 minute	HTML	Google Tag Manager
Captcha	Used to distinguish between humans and bots. This is beneficial for the website to generate valid reports about the usage of their website	180 days		Google

terraHORSCH - More than just machinery

HORSCH customer magazine

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